Shoppers at Auchan in Russia can now collect for a free Noelini farm animal plush toy by collecting 25 stamps or with a 72% discount for 10 stamps. One stamp is given out for every 500 RUB spent. Customers can also find out more about their furry friends via a mobile game “Plushanchiki”.
During the programme, on each public holiday, special POS will be placed in-store. There is also an Instagram photo competition with the Noelini pillows as a super prize!
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