Bringing the campaign magic to shoppers' homes

Bringing the campaign magic to shoppers' homes

5 minutes

Ever wondered what a loyalty campaign evolves into once brought home? Experience it yourself in the testimonial of our Green Ray campaign at Oba Brazil!



The Green Ray cookware range includes contemporary qualitative pans finished with the newest and most sustainable PTFE coating. The pan's body is made from 100% recycled aluminum, and the handle from natural waste and regenerated materials, dye-free. 

In addition, Green Ray’s production process is CO2 neutral: Ecochain calculates the footprint, and Club Leaf starts offsetting from the moment the production process starts. 

Club Leaf offsets the CO2 emissions of the Green Ray pans in the campaign at PLUS by investing in the following certified projects: Rimba Raya Biodiversity Reserve, Infierno Indigenous Forest Projects, Gansu Chagma Wind Project, and Bondhu Chula Cookstove Project. 



About Oba Brazil

Oba is a premium grocery retailer focused on high-quality fruits and vegetables with more than 70 stores, currently located mainly in São Paulo – the capital and countryside, the most high-value pocket in Brazil. As an innovative and stylish brand concept for the country, the expansion plan is big. They seek to expand the concept of wellness, healthy, fresh and high-quality food to premium customers.

Green Ray: Together for better

Green Ray: Together for better

At Green Ray, we create long-lasting homeware products that leave the least possible footprint on the planet. Because the journey towards a better future happens when we all join in.

More about Green Ray

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