To successfully drive shopper loyalty, retailers must keep up with the fast-changing environment and bring innovative ideas to the market to remain competitive. In fact, seamlessly integrating digitization and innovation has proven to create more meaningful relationships with more shoppers. Read more about how brands initiate innovative initiatives in loyalty in this April edition of 'Things we see in retail & loyalty'.
OXXO – a convenience store chain – has entered the fintech business with the launch of the Spin app. The app acts as a digital wallet that allows the transfer of money without a bank card. Users can withdraw money at the cash desk of any OXXO store. Also, a loyalty programme has been launched, which is running on our Bright Loyalty Platform, where shoppers can collect special points that will be accumulated and later can be exchanged for products in stores.
The French retailer is launching the stable coin to use in its stores' loyalty programs and trading. Lungh will have the same value as euro ( 1lugh =1 euro). Casinos' objective is to prepare for future payment and a loyalty card for its shoppers and responds to the Facebook initiative, which is developing its own digital currency.
The dark kitchen market, also known as "ghost kitchens", are brands that deliver prepared meals at home through online ordering via the internet or mobile apps. This industry's growth has been accelerated by COVID-19, thanks to lockdown restrictions. Currently, supermarkets and convenience stores are also tapping into this promising business model. Learn more about the 10 latest developments and the implications for retail.
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Unmanned and automated retail, is not our future, it’s our present. Our moonshot was to create a way to distribute stamps and flow-packs even if the shoppers opt for a self-service checkout.Go to case study