Last year, to create the perfect place setting during the festive season, shoppers at Maximarkt could collect and redeem the vivo | Villeroy & Boch dinnerware collection. The programme started in September and finished at the end of 2019.
To continue the vivo-hype, Maximarkt Austria sequentially launched its second programme that featured the brand. For thirteen weeks, shoppers receive a stamp for every €10 spent which they can eventually trade for the up to 81% discounted items from the vivo | Villeroy & Boch knives range.