We are looking for an experienced marketing technology and data driven marketer to be the subject expert for our North American market.
The Marketing Technology director is, first and foremost, a technologist. The role requires the ability to liaison within the marketing function of the business and then translate that marketing vision to a technology implementation to deliver the best digital loyalty solutions.
Your team and responsibilities
The Director, Marketing Technology & Analytics primary role is to integrate digital marketing expertise, performance-focused data analytics and technology product development into the heart of our market offer. This strategic leadership and client-facing role is focused on helping clients understand our brand and can shape a retailers digital marketing funnel by developing technology platforms necessary for retailers to run our promotions. Besides that you are also managing large external and internal data sets to plan, monitor and measure loyalty performance. This position is also responsible for helping BrandLoyalty build its own CRM and digital promotion campaigns to expand our business portfolio and maintain a long-term dialogue with the US and Canadian food retail industry. The role is based in Toronto, Canada, with expectations of regular travel to North American retailers and the company Netherlands headquarters.
To summery your daily job;
What qualities do you bring?
What do we offer?
Are you up for the challenge? BrandLoyalty wants you to have fun in your work, contribute to our growth and share the successes with your team/company. This is just a short list of what BrandLoyalty can offer you:
BrandLoyalty is known for being a diverse & inclusive workplace because we believe that this drives our purpose “Next Generation Happiness” and creates a better future every day for our employees, clients and partners. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression or disability.