BrandLoyalty Things We See Studio Sessions

Technological trends in the coming 10-20 years

Tupperware® at Carrefour Brazil!

Innovative and sustainable loyalty programme

Tupperware® at Carrefour Brazil!

From 2nd August, shoppers at Carrefour in Brazil can collect exclusive Tupperware® food storage range products. By accumulating coins, store visitors can choose between exchanging the products for free or even using a smaller amount of Coins along with an additional payment to obtain one of the eight participating products in this colourful loyalty programme.

7600

From generation to generation, Tupperware® is synonymous with quality and durability. For more than 70 years, it has been committed to making a positive impact on the world. Through its products, Tupperware® is focusing on helping people to reduce their impact on the environment through the use of our reusable, durable, and easy-to-use solutions that minimise plastic and food waste. Tupperware® storage containers enable consumers to buy their food in bulk and keep it fresh while the eco water bottle is designed to be refilled and reused everywhere you go!

The loyalty campaign at Carrefour in Brazil is 100% digital. Over three months, shoppers can collect for a range of products including a sandwich holder, an eco plus square bottle, freezer containers of 300ml, 550ml and 1l, an original Tupperware® set, fridge mate set, a container set, and cereal bowls set. To participate, store visitors must register in the Meu Carrefour app and activate their participation in the Minhas Rewards programme. Furthermore, to exchange for exclusive Tupperware® products, shoppers must reach purchase goals in any of the participating physical store formats and e-commerce.

8063

About Carrefour Brazil

Carrefour has been operating in Brazil since 1975. Today the retailer has almost 500 stores across the country, which guarantees its position as the largest retailer group in Brazil.

Find out more about Tupperware

Take a closer look at the brand Tupperware and why it can help shoppers reduce waste.

Read more here

See more news and articles

Read more latest news and articles from BrandLoyalty by going back to the overview page.

See all news and articles