Coop Switzerland has promised its shoppers that the Snow monster Nevi will bring back the snow to the country! And running such an iconic kids' promotion could do no less in Christmas time!
This 360 degrees Christmas campaign began on November 6th and will continue until the magical holiday itself. In the time given, Coop Switzerland shoppers have the opportunity to collect 6 different items; the collectables span from candle holders and mugs, to warm and cosy blankets. The loyalty range is designed for both young and mature Coop customers and consists of 3 kids-focused items and 3 adult-focused items. All products have been developed from scratch together with the Coop kids promotion team to fit the theme "Let it snow!".