A new hype kicks off at Albert Heijn!

Soccer stickers at Albert Heijn, Netherlands

The largest Dutch supermarket chain Albert Heijn, has launched a new spend and get programme with BrandLoyalty.

Shoppers can collect all of the players from the Dutch football league, the Eredivisie, from 2018 - 2019, in a collectors album.  

The programme will run for eight weeks and for every €10 spent shoppers receive 4 football stickers. Customers can complete their collection even quicker by buying supplier collaborated products. The collectors album and stickers include tips from players and coaches as well as endless facts to discover.

More info is available on the Albert Heijn website.

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About Albert Heijn

Albert Heijn is the largest supermarket chain in the Netherlands, it was founded in Oostzaan in 1887. The retailer has supermarkets, small hypermarkets and convenience stores operating in the Netherlands and Belgium, with around 958 stores in total. Since the merger of Delhaize with Ahold in 2016, a new market has been opened up, with currently around 6,500 stores in Europe and the USA.

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