OMV, the biggest petrol company in Slovakia, earlier ran programmes with Ritzenhoff glasses and Nomad, which makes this their 3rd campaign with BrandLoyalty!
Launched in October, the Marvel Mania programme will continue for 12 weeks, allowing consumers to collect up to 10 items. They vary from Marvel plush toys to branded mugs, all of which Slovaks can redeem just in time for the hot-chocolate season.
A stamp is given for each €10 spent, and in return for five stamps plus a small additional payment, the consumers can get their favourite item from the range: Captain America, Spider-man, Iron-man, the Hulk & Captain Marvel! Members of OMV’s Smile & Drive club, can use an amount of points and get it with an even bigger discount.